Business Communication: Process and Product, 6th edition
Author: Mary Ellen Guffey
Publisher: South-Western College Pub
Publication date: 2007
Number of pages: 525
Format / Quality: PDF
Size: 22,8 MB
BUSINESS COMMUNICATION: PROCESS AND PRODUCT is a market-leading text that gives instructors the most current and authoritative coverage of communication technology and business communication concepts while retaining a concise, logical 16-chapter organization. Written by award-winning author Mary Ellen Guffey, the 6th edition provides unparalleled instructor and student resources to help instructors plan and manage their courses. With the book’s 3 x 3 writing process, coverage of recent trends and technologies in business communication, and an unmatched ancillary package, you and your students will find that teaching–and learning–business communication can be enjoyable and easy.